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                  Privacy Policy

                  ?PJ Hong Kong Limited. ("PJ", "we", "us" or "our") wants you to feel secure when visiting PEACH JOHN THE WEB ("PJ-WEB"). Committed to protecting your privacy, PJ safeguards your personal information to maintain customer trust. PJ respects the privacy of visitors of www.peachjohn.com.hk and its related sites (collectively the "PJ-WEB") by disclosing and explaining in this Privacy Policy ("Policy") how PJ collects, uses and shares information about you from the PJ-WEB and the choices that you can make about the way your information is collected, used and shared.
                  PJ encourages you to read this Privacy Policy and those of all web sites you visit.

                  * Types of information collected on the PJ-WEB
                  There are two types of information collected on the PJ-WEB: Personal Information and Non-Personal Information.

                  Personal Information
                  Personal Information is information that identifies you as an individual, such as your name, mailing address, email address, age range, etc. Personal information is only obtained when you voluntarily provide the information to us.
                  PJ uses personal information to better understand your needs and interests and to provide you with better service. For example, you may be asked to voluntarily submit your email address to us when communicating with us or your name and email address when entering a campaign or contest or event.
                  On occasion, PJ may ask you to voluntarily submit information about other people. For example, this may be done to send them a link to a web page or sign them up for a promotion.
                  Once you choose to provide us with personal information, you can be assured it will be used only to support your relationship with PJ. We take seriously the trust you place in us and will not sell, rent or lease your personal information to others.

                  Non-Personal Information
                  Non-Personal Information is information that does not identify you as an individual, such as your browser type, IP Address, the URL of the previous web site you visited, etc. PJ may automatically collect certain types of non-personal information from you when using the PJ-WEB. We may also collect non-personal information that you voluntarily provide, such as information included in response to a questionnaire or survey.

                  * Why we collect your information
                  PJ's primary purpose in collecting personal information on the PJ-WEB is to provide you with a safe and efficient experience and to provide you with services and features that better meet your needs or requests. We only collect information that we consider necessary for achieving this purpose.

                  PJ will collect your personal information for the following purposes:

                  • To facilitate your participation in promotions, announcements or offers of PJ;
                  • To conduct marketing activities and to conduct market research;
                  • To contact you and send communications to you regarding promotions, announcements.

                  * Who we share information with
                  We take seriously the trust you place in us and will not sell, rent or lease your information to others.
                  PJ employs other companies and individuals ("agents") to perform services on behalf of PJ, such as sending emails or direct mails, providing marketing assistance, web site management and analyzing data. Such agents will have access to personal and non-personal information only as necessary to perform their services for us and are not permitted to use it for any other purpose.

                  Remember, if you go to other web sites, including those of our partners, advertisers, merchants and other sites that link to our site, those other sites may collect personal and non-personal information about you. The information practices of those other sites are not covered by this Privacy Policy. We have no liability or responsibility for those sites or their own policies.

                  Disclosure of personal information for legal purposes and protection of PJ and others: PJ reserves the right to share your personal information with third parties if we believe such action is necessary in order to:
                  (a) conform with the requirements of the law or to comply with legal process served upon us;
                  (b) protect or defend our legal rights or property, PJ or our users; or
                  (c) investigate, prevent or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person or violations of the terms and conditions of using the PJ-WEB.

                  * How we collect information
                  PJ collects data when you provide information to us or through the use of web technology.

                  Information Collected Through You
                  If you choose to use certain services or enter a sweepstakes or contest on the PJ-WEB, we may require you to provide contact and identity information. Where possible, we indicate which fields are required and which fields are optional. If you choose not to use a particular service or feature or enter a sweepstakes or contest, you do not have to provide the contact or identity information it calls for.

                  Non-Personal Information Collected Through Technology Cookies:
                  The PJ-WEB may use cookie technology to improve your experience on the PJ-WEB and gather data for web site statistical reporting. Cookie technology does not capture your individual email address or any personal information about you.

                  A cookie is a small piece of information sent by a web site that is saved on your hard disk by your computer’s browser. It holds information a site may need to personalize your experience (i.e. rotating images on the PJ-WEB home page) and gathers web site statistical data, such as which pages are visited, what is downloaded, the Internet provider’s domain name and country that our visitors come from and the addresses of sites visited immediately before and after coming to the PJ-WEB. However, none of this is associated with you as an individual and is measured only in aggregate.

                  To browse without cookies, you can configure your browser to reject all cookies or to notify you when a cookie is set. (Each browser is different, so check the "Help" menu of your browser to learn how to change your cookie preferences.) Your experience of the PJ-WEB may be different if you set your browser to block cookies.

                  Web Beacons:
                  The PJ-WEB may use web beacons to serve advertising, enhance email advertising and track usage on the PJ-WEB. We use third parties to manage web beacons and the data they collect. Web beacons do not capture your individual email address or any other personal information.

                  Web beacons, also called clear GIFs (a common format for image files), are invisible files on web pages that you visit. If you visit a page on the PJ-WEB that contains a web beacon, it communicates with your computer to determine, among other things, whether you have been to that page before or viewed a particular advertisement.

                  IP Address:
                  The PJ-WEB may collect IP addresses for the purposes of systems administration, server problem diagnosis and compiling aggregate information (such as how many visitors logged on to the PJ-WEB). When you visit a particular web page on the PJ-WEB, our servers log your IP address. An IP address is a number that is assigned to your computer automatically when you use the Internet.

                  *Children’s privacy
                  The PJ-WEB is not intended for use by children. We do not knowingly collect information from children under the age of 13. We encourage parents and guardians to be familiar with the web sites that their children visit.

                  *Changes to statement
                  PJ may modify or amend this Privacy Policy from time to time. Changes to this Privacy Policy will not affect our use of previously provided personal information.